We love data
Our passion is to add value by building knowledge using data driven research processes. With knowledge,
informed decisions can be made with the possible risks and rewards emerging organically from the
To build knowledge we ask the right questions and then find out the answers through our data-driven
information gathering processes. The process is iterative as the research process typically runs through
several feedback loops increased refinement of our final knowledge.
Independent, un-biased research
We excel in doing out of the box research.
We are critical thinkers who use data-driven research processes to separate signal from noise.
What we do
We build knowledge
Our passion is to add value, by building knowledge using data driven research processes.
With knowledge, informed decisions can be made, with the possible risks and rewards emerging organically from the process.
Message from the Carlos Alegria, PhD (CEO)
Back in 2008 while still working at a London-based hedge fund, and at the onset of the 2008 US housing
crisis, which was the biggest crisis since the 1930s great depression, almost no-one “saw” it coming. I
realised that in a world awash with data and information, we are actually LESS informed regarding what
decisions to make.
With more and more data and information being splashed by our media devices the more important becomes
answering the question: How do we separate information (signal) from noise? Our passion is to fill this
Apart from developing critical research skills over years of doing multi-disciplinary research, we also
believe that providing independent and un-biased research is key to support decision making processes at
the highest levels of organisations.